With Lenses (formerly Split By) you can segment results by one or more demographic characteristics at the same time.

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What you’ll cover in this article:

Why use Lenses?

• It’s easy to miss the patterns that are hidden in your results

• Lenses show you the diversity within your results. Now you can notice how responses vary by gender, age, location or other key demographics.

• Makerble generates split bar charts every time you use a Lens. Download your charts for use in reports and presentations.

• Lenses give you actionable insights with which you can tailor strategies for specific demographics rather than seeing results in a homogenous sense that apply equally to everyone.

How it works

1. Your Dropdowns capture demographic information - this information can be captured using a Signup Page that people with the link filled in or alternatively it can be imported using a CSV file or entered in manually by you or a colleague

2. The information within Dropdowns is saved on the Bio of each contact or respondent. When people complete a survey or have KPIs results stored on their record, this information is saved to their contact profile page. This allows Makerble to cross-reference their responses to individual questions with their demographic characteristics.

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3. For example:

   1. if you have a field called gender in your contact form and you want to know how the various genders have responded to the questions in the survey, you can split the chart using the gender field in the Split By tab present on the right side of the page.

   2. This will split the options in the chart based on all the genders and tell you which genders have selected which options in the survey.

       

Step by step instructions

1. Open your Progress Board

2. In the Lenses panel: tick one or more lenses

3. Click Apply

4. The charts update to display your results ‘through that lens’ as Split Bar Charts or as a Split Table

How to use Lenses on legacy progress boards

If you prefer to use legacy progress boards, you can access a limited edition of Lenses

1. Go to the Progress Board that contains the Tracker or Survey Question you want to analyse

2. Select the title of the Tracker or Survey Question to launch the Card Popup

3. In the Distribution over Time box: Change the period in the x-axis from Months to Years or another time period

4. Press the Split By button

5. A popup appears that displays the List fields used in your Contact Forms

6. Select one or more List fields by ticking the checkbox

7. Press Apply

8. The chart updates to display:

   1. A set of columns for each period in which the survey was completed

      1. Each column relates to one of the Split By segments that is generated by the List fields you selected in the Split By popup

   2. Within each column, there is a stack of Answer Choices from the Multiple Choice Survey Question

      1. Each Answer Choice is assigned a colour as is shown in the Key below the chart

9. Switch to Table mode to see the dataset that generates the chart

10. Once in Table view you can

    1. Download the table

    2. View the table in full screen

Related articles

• Manage and edit your List fields

• Add a List field to a Contact Form

• Create a Multiple Choice Progress Tracker or Survey Question

• Add a Multiple Choice Question to a Survey