There are various ways to name your outcomes.
Whichever way you choose, aim to stay consistent so that your results are easy to understand and analyse
Approach | Example | Explanation |
|---|---|---|
Neutral names | E.g. “Wellbeing” | I.e. outcomes that simply state what they are about |
Directional names | E.g. “Improve Wellbeing” | I.e. outcomes that express the direction of change you want to achieve |
SMART Objective names | E.g. “Increase participants' wellbeing by 20% by October 2023” | I.e. outcomes that are Specific, Measurable, Aspirational, Realistic and Time-bound |